Does media make or mar the society?

Dose media make or mar the society?

           There are always two side of every coin likewise media also affects positively or negatively. One side media make the society and the other side it mar the society. Media existed to serve society only. By its function media provides lots of information about world and different nation, and also their colorful culture, tradition, rite and ritual, festival, life-style, economy, business etc…

                              Through various progrramme like drama, T.V. serial, or movie media try to reform the society. Say for instance

SAVE GIRL CHILD MISSION

                                                      Through this progrramme media gives the message that the ratio of girl go on decreasing and if we will   not be aware about it then there would be imbalance in society.

ATITHI DEVO BHAV

                                    Through this progrramme media gives the message that we should give reverence to foreigners who come to visit in our country. We should take care of our heritage from which our government earns lots of money.

                       

                           There are many serials which shows reflection of our society so we can easily understand that what we are doing and what we should do to make better society.

                        

                There is also lots of comedy progrramme telecast by media which provide us prolific entertainment   

Corporate Social Responsibility

Distinguish between classified advertisement and display advertisement

Advertising is can be categorise in various way the most common mode of classifying advertisement is in the term of product or service.In the press advertisements are generally classified in two classified advertisement and display advertisement

Distinguish between classified advertisement and display advertisement

Classified advertisement is constructs in very short form

Classified advertisement not make use of appeal

It is direct in approach

Classified advertisement is in term of print advertisement

 Classified advertisement can also in paint, electronic or broadcast online, outdoor, chinema, mobile etc.

Corporate Social Responsibility

  Corporate Social Responsibility is an individual responsibility towards the society. CRS also called corporate conscience, corporate citizenship and social performance. Through this any company can increase it’s value.

Say for instance Excel expression.

As we all are social animal we have our own responsibility to perform. Likewise in business world institutes or companies performing their responsibility.     

Surrogate ads, Mobile ads, and Online ads

     Notes on Surrogate Ads, Mobile Ads and Online Ads.

Surrogate Ads:
                    Some Products are harmful to the health of people so it is banned by Government though it is banned some company indirectly show their product through Advertisement.
                  Say for example, Bagpiper, Alcohol Tobacco etc.
                 
Mobile Ads.
                Mobile Ads is a form of advertising via mobile phone or other mobile devices. It is a subset of mobiles. It is Ads related to Online or Internet Ads. It is targeted at Mobile Phones.
Say for Example, Computers,Desktop, Laptop.
                Mobile Ads is growing globally at a rapid rate.

Online Ads
                   It is called internet Advertising. This Advertisement use internet to deliver massages to the consumers. In this ads we can add Email.Social issues, Business Marketing Online Shopping etc. Online Ads is large business. Now a days it is growing rapidly.